Crafting Compelling Case Stories by Test Testerson | Sep 2, 2016 | Uncategorized | 0 comments Course Content Expand All | Collapse All Lessons Status 1 The 4x Power of Video Case Stories Increasing Your Bottom Line Testimonials Stink: Why You Need Case Stories Why Video? Parts of a Great Story 2 Sourcing Great Stories Your Story Repository Story Source: Memory Story Source: Collected from Team Members Story Source: Your Sales Team Story Source: Other Companies Story Source: Thank You Cards Story Source: Online Reviews Story Source: NPS Surveys Story Source: At the Moment of Delivery Story Source: Live Events 3 Always Be Ready for Success: Pre-Production (Part 1) Equipment Checklist Decide on a Location Decide on a Date & Time Send Prep Email to Subject 4 Always Be Ready for Success: Pre-Production (Part 2) Prep Your Gear Dry Run & Shoot Checklist 5 Lights, Phone, Action: Production With a Smartphone Video Shoot Checklist Review Lighting Framing Interview Prep & Positioning Interview Questions & Flow Shoot Breakdown 6 Postproduction: Editing Video on Your Smartphone Intro to Post, Duplicating and Storing Footage Create or Order an Intro Editing Checklist Editing Your Video (Part 1) Editing Your Video (Part 2) 7 Basic Video Marketing: Now What? Submit a Comment Cancel replyYour email address will not be published. Required fields are marked *Comment * Name * Email * Website Δ